OUR BRANDS

Our vibrant properties, built upon 20+ years of data and expert-written content, are among the biggest, fastest-growing and most trusted brands on the internet.

Life is complicated and can feel overwhelming – from health and finances to tech and our homes. Dotdash Meredith brands help people find answers, solve problems, and get inspired.

PEOPLE defines celebrity, drives conversation and inspires action. We are a force for good and an everyday escape, taking our audience inside the lives of the world’s most intriguing people and making them an integral part of the cultural conversation. We enrich their lives with indispensable service and social connection.

  • An issue of PEOPLE is sold every 3 seconds
  • 35MM Magazine Readers and 67.8 Monthly Unique U.S. Visitors
67% Female
$81K Median HHI
5MM Gen Z consumers

People en Español provides a window into the lives, hearts and styles of celebrities and people that matter to today’s Hispanic. With intimate stories and open dialogue with our audience, we understand, unite and celebrate the fastest growing market in the U.S.

  • The most trusted voice in Hispanic culture reaching 76% of Hispanic women
  • 6.8MM Magazine Readers and 1.4MM Monthly Unique U.S. Visitors
9MM Hispanic consumers
2.7MM Hispanic mothers
2.5MM Hispanic readers age 18-34

Brides inspires and guides over 4 million monthly users as they make decisions from pre-engagement through the honeymoon. Brides is committed to bringing you an inclusive look at the world of weddings, with every type of couple, every type of wedding, and every type of celebration.

  • 4MM Unique U.S. Visitors
  • 62% more likely to have gotten engaged in the past 6 months
$100k+ Average HHI
80% female
1 in 3 18-34 years old

Food & Wine has defined the American epicurean experience for more than 40 years. The authority among consumers and the culinary trade, we inspire and empower our wine and food obsessed community to discover, create and devour the best in food, drink and travel.

  • The home of iconic franchises and events from Best New Chefs to Food & Wine Classic in Aspen
  • 7.8MM Magazine Readers and 11.4MM Monthly Unique U.S. Visitors
$134K Average HHI
#1 Reaching super influential food & beverage consumers (1MM)
$1.5B spent on food weekly

The Verywell family of brands, including Verywell Health, Verywell Fit, Verywell Family, and Verywell Mind, take a human approach to health and wellness content and are a welcome alternative to hyper-clinical health sites. 38.5 million people in the. U.S. use Verywell sites each month to feel better and be healthier.

  • The #4 largest ad-supported Health Information site and fastest-growing site in its category
  • 38.5MM Monthly Unique U.S. Visitors
100 Doctors, pharmacists, dietitians, trainers, and other expert writers
94% Of visitors plan to take action based on what they learned
87% Of visitors got exactly what they were looking for - or more

Investopedia simplifies complex financial information and decisions so that its readers have the confidence to manage every aspect of their financial life. Investopedia reaches nearly 20 million people each month.

  • The #7 largest property in the ad-supported Business/Finance News category
  • 20MM Monthly Unique U.S. Visitors
$914K Average HH Net Worth
88% Actively manage personal finances
76% Take action after visiting Investopedia

SHAPE is for women who want to know what’s next and SHAPE gives her the tools to stay ahead of the curve. We motivate, not dictate and spark fresh thinking—from owning her personal style to nurturing her body and brain.

  • The authoritative voice for active women rooted in the science-backed expertise of editors and contributing advisors
  • 5MM Monthly Unique U.S. Visitors
39% Multicultural audience
$89K Median HHI
29% Age 18-34

Martha Stewart is a brand that celebrates living. We create best-in-class lifestyle content because we believe that life is better when you share the good things — a freshly cooked meal, a home you love, and moments both big and small. We inspire and equip people to design the life they want. The joy is in the doing.

  • The most trusted lifestyle expert in America
  • 7MM Magazine Readers and 7.9MM Monthly Unique U.S. Visitors
$78k Median HHI
$282K Median home value
82% are the principal shoppers in their household--#1 among the competitive set

Better Homes & Gardens sharpens her vision of the life she wants to live in a world of endless images and infinite choices. We stimulate creativity, deliver know-how, and surprise her with fresh ideas she can make her own.

  • The 2nd largest licensed brand in the world
  • 31MM Magazine Readers and 8.7MM Monthly Unique U.S. Visitors
72% Homeowner
More than 1 in 4 Millennial
Nearly $1 out of every $6 spent in the U.S. is by a BH&G reader

Southern Living brings enjoyment, fulfillment, and inspiration to consumers by celebrating the best of the Southern lifestyle. We inspire creativity in their homes, their kitchens, their gardens, and their personal style and are champions of the region across platforms.

  • The most powerful reach of the American South, which typically under-indexes on media plans
  • 13.1MM Magazine Readers and 9.3MM Monthly Unique U.S. Visitors
79% Female
$76K Median HHI
94% Say Southern Living is a rich part of Southern culture today

Byrdie is dedicated to all things beauty, inside and out. From hair and makeup to health and wellness, Byrdie takes a fresh, no-nonsense approach to feeling and looking your best.

  • 10MM Monthly Unique U.S. Visitors
91% Female
35 Median Age
$102K Average HHI

HEALTH provides whole-life advice and inspiration for the woman who knows who she is and wants to live well in every way. We empower. We encourage. We educate.

  • The home to the Health Awards in Beauty, Home, Sleep, Hospital and Oral Care
  • 6MM Magazine Readers and 9.7MM Monthly Unique U.S. Visitors
69% take time for themselves each day
26% more influential in leading a healthy lifestyle
#1 for reaching multiracial consumers (44%) vs. the competitive set

InStyle is the modern voice of style where everyone’s IN. We transform the styles and stories of celebrities, stylists and designers women love into covetable but relatable ideas and inspiration, that instantly ignite them to shop.

  • The champion of the Badass Women franchise and host of the annual InStyle Awards
  • 7.3MM Magazine Readers and 13.3MM Monthly Unique U.S. Visitors
#1 Median HHI ($87K) vs. competitors
#1 Influencing fashion purchases
91 minutes on average spent with issues

Serious Eats delivers trustworthy recipes, rigorously tested techniques, and food science content to over 4 million hungry readers each month.

  • 4MM US Unique monthly visitors
$75k+ Average HHI
64% Age 25-34
2 in 3 are interested in 'world cuisines'

Liquor.com is dedicated to good drinking and great living. We inspire, entertain and educate anyone—and everyone—interested in what happens in the glass and out of it.

  • Largest standalone spirits site online
  • Nearly 4MM Monthly Unique U.S. Visitors
$100k Average HHI of users aged 21+
1 in 3 Users who cook for fun
2.2x More likely to be travel enthusiasts

Magnolia is a quarterly lifestyle magazine based on Chip and Joanna Gaines’ powerhouse brand, offering fresh inspiration in each new season by providing actionable ideas for home projects and décor, tips for outdoor living and gardening, and ways to celebrate holiday and everyday gatherings.

  • The most successful magazine launch in our history
  • 6.6MM Magazine Readers
$95K Median HHI
81% Own a home
#1 being one of readers' favorite magazines vs. the competitive set

MyDomaine makes an aspirational life achievable—and affordable—with curated home-design inspiration, quick and fresh recipes, and healthy relationship advice that awaken a life well lived. MyDomaine reaches 1 million people each month.

  • 1MM Monthly Unique U.S. Visitors
76% Female
50 Median Age
$102K Average HHI

PARENTS understands that raising good people is the most important job. With nearly 100 years of brand equity, we serve up trusted advice that empowers moms and dads to create a better tomorrow for their families.

  • The #1 ranked brand for "I trust the articles" and "the ads in this publication are trustworthy"
  • 6.6MM Magazine Readers and 6.7 Monthly Unique U.S. Visitors
#1 Composition of Female Millennial/Gen Z vs. competitors
74% Have children
91% Trust product endorsements from the brand

Allrecipes helps home cooks discover and share the joy of cooking through community-driven content, products, and services. 15% of Allrecipes.com visitors go directly to an ecommerce/shopping site.

  • The #1 food website in the world
  • 9.7MM Magazine Readers and 45.2MM Monthly Unique U.S. Visitors
$83K Median HHI
33% Millennial
#1 launch on Alexa with Allrecipes Skill

EatingWell delivers flavor-packed recipes from around the world, celebrating fresh ingredients and the farmers, artisans and chefs who bring them to our tables. Through science-backed wellness advice and stories of sustainability, we help readers live their best lives.

  • The 15-time James Beard Award winner
  • 7MM Magazine Readers and 6.9MM Monthly Unique U.S. Visitors
$70K Median HHI
#1 Try to eat healthy and pay attention to nutrition
#1 Buy natural products because they are concerned about the environment

Real Simple understands the ever-shifting lives of modern women – it's why they trust us to make everything easier. Real Simple is her judgement-free guide to life, leaving her lighter, more accomplished, and in control with easy, practical, useful solutions.

  • The highest HHI among all women's lifestyle brands
  • 6.2MM Magazine Readers and 7.6MM Monthly Unique U.S. Visitors
85% Female
$90K Median HHI
95% Took action after reading Real Simple

Simply Recipes, one of the original food blogs, helps over 9 million people each month get easy, delicious food on the table for themselves and their families.

  • 9MM US Unique Monthly Visitors
42% have children at home
64% more likely to purchase trending food and drinks
25% have post-graduate degree

Entertainment Weekly owns pop culture and is the first to report on the best and worst movies, TV shows, music, books and more. With unparalleled access, we are your most trusted source for entertainment and Hollywood news.

  • The #1 authority in pop culture
  • 10.6MM Magazine Readers and 17.1MM Monthly Unique U.S. Visitors
92% describe themselves as passionate about TV
85% consider themselves entertainment influencers
Over $2k spent on entertainment per year (vs $1.3K for the general population)

The Spruce family of brands, including The Spruce, The Spruce Eats, The Spruce Pets, and The Spruce Crafts combine inspiration with how-to advice to help users create homes they love. Collectively, The Spruce sites reach over 33 million people in the U.S. each month.

  • The Spruce is the #8 largest property in the ad-supported Lifestyles category
  • 33MM Monthly Unique U.S. Visitors
37% Have kids in the household
9MM Millennial users
23MM Homeowners on The Spruce

TRAVEL + LEISURE inspires and empowers the world’s most curious and passionate travelers to travel more–and travel better. We help to elevate their experiences through content and tools that serve them across their entire journey, from dreaming to planning to booking to traveling.

  • 97% of readers own a valid passport
  • 6.1MM Magazine Readers and 12.3MM Monthly Unique U.S. Visitors
98% traveled in the past year
Average 8 U.S. leisure trips in the last year
Average 5 weekend getaways per year

Treehugger is the leading media outlet dedicated to driving sustainability mainstream. TreeHugger provides its users a one-stop shop for eco-friendly news, solutions, and product information.

  • A top online eco-friendly and sustainability content site
  • Nearly 3MM Monthly Unique U.S. Visitors
75% Female
Median HHI $98k

TripSavvy delivers curated expert advice for family and vacation travelers. We help nearly 4 million people in the U.S. each month have the best travel experiences.

  • The #9 largest site in the ad-supported Travel Information category
  • 4MM Monthly Unique U.S. Visitors
$104K Average HHI
56% Female
$1.6B Spent on Travel in the Last Six Months

Lifewire provides helpful, actionable tech tips, advice, and answers, without confusing jargon. Lifewire helps over 5 million people in the U.S. each month get the most out of their technology.

  • #7 site in the ad-supported Technology News category
  • 5MM Monthly Unique U.S. Visitors
51% Larger proportion of women than other tech sites
$4B Spent on Tech Online in the Past Six Months
31% More likely to be first among friends to buy or use the latest in electronics